Academic and Research Institute of Business, Economics and Management
SUMY STATE UNIVERSITY

SEO simplified in 30 minutes

Associate Professor of Finance and Entrepreneurship Department Svitlana Pokhylko participated in online workshop. Search engine optimization (SEO) has been made to appear way more complicated than it is.

Mike Corso maintains that 80% of good SEO habits come down to just four words, “They ask, You Answer”, and in this eye-opening presentation explained what this means to business and how to apply it. Mike Corso is the Founder and CEO of Roovio Digital Marketing and has worked in all areas of digital marketing with expertise in lead generation (social media, search engine marketing/PPC, paid social media), UX, and search engine optimization (SEO). Join Mike unpacked the essence of SEO in just 30 minutes that enabled the audience to take immediate action and see results. Participants learned the important steps to evolve website optimization and achieve greater online visibility, how successfully ranked websites leverage the strong backbone of their existing site and are adding a lot more value (content!) on top, Mister Corso’s favorite tools for keyword and content research, social media. Which will be helpful to S. Pokhylko to give E-commerce classes.