Academic and Research Institute of Business, Economics and Management
SUMY STATE UNIVERSITY

Participation of first-year students of the department in a practice-oriented class dedicated to brand management and digital marketing

04/12/2024 first-year students of the department of management, together with marketing colleagues, attended a practice-oriented class dedicated to brand management and digital marketing. The invited lecturer was Nataliya Seleznyova, blogger, photographer, travel agent of Travel Check-IN company. She talked about her experience of running a business through the Internet and social networks, the specifics of developing a personal brand, shared SMM skills and gave good advice to students about this type of activity.

Thank you Natalia and colleagues from the department of marketing for an interesting and informative meeting!